Description

Target Audience: Fitness instructors, wellness coaches, gyms, yoga studios, and health and wellness content creators looking to produce regular video content to engage and grow their online community.

Pricing: $4,000 – $8,000 per month

Deliverables:

• Videos: 8 fitness and wellness videos per month, each ranging from 5-10 minutes in length. This could include workout routines, yoga sessions, meditation guides, nutrition tips, and wellness advice.
• Content Strategy Session: Initial meeting to outline the month’s content themes, goals, and any specific campaigns or promotions. Monthly review sessions to assess content performance and refine upcoming content plans.
• Pre-Production: Planning and scripting for each video, ensuring a clear structure and objectives are in place. Assistance with selecting suitable locations for filming, whether in-studio or outdoors, to match the video’s theme and tone.
• Production: Half-day filming sessions twice a month, with professional lighting and audio equipment to ensure high-quality video production. Includes capturing multiple angles and takes to keep the content dynamic and engaging.
• Post-Production: Editing to create a polished final product, including the addition of engaging on-screen graphics (e.g., exercise names, health tips), licensed background music, and basic motion graphics for branding consistency. Two rounds of revisions per video to guarantee satisfaction.
• Optimization: Formatting videos for optimal performance on various platforms, such as YouTube, Instagram, Facebook, and the client’s website, including the creation of shorter clips or teasers for social media promotion.
• Analytics and Feedback: Bi-monthly reports on video performance, viewer engagement, and actionable insights to continuously improve the content strategy and audience reach.

Optional Add-Ons (For Additional Fees):

• Additional Videos: For clients needing more than 8 videos per month, priced at $500 – $1,000 per additional video, depending on the content’s complexity and length.
• Advanced Motion Graphics: Incorporation of more sophisticated motion graphics or animation to highlight exercises, anatomy, or wellness concepts, starting at $300 per video.
• Professional Voiceover: Adding professional voiceover for instructional clarity or branding consistency, priced at $200 – $400 per video.
• Live Stream Workout Sessions: Hosting live workout or wellness sessions for real-time audience engagement, priced at $1,000 – $2,000 per session, including setup and technical support.
• Expedited Delivery: For quicker turnaround times on video production, an additional 20% of the monthly retainer fee.