Description
Target Audience: Law firms, independent legal practitioners, and legal advisory services seeking to communicate their expertise, services, and client success stories through video content.
Pricing: $5,000 – $9,000 per month
Deliverables:
- Videos: 3 professional legal advisory videos per month, each 2-5 minutes long. Topics can include legal tips, frequently asked questions, case study highlights, and service overviews.
- Content Strategy and Development: Initial consultation to identify key areas of practice and client concerns to address through video content. Monthly content planning sessions to align video topics with legal trends, firm achievements, and client needs.
- Scriptwriting: Development of concise, informative scripts that convey complex legal information in an accessible and engaging manner, ensuring compliance with legal advertising ethics and standards.
- Production: On-location or studio filming with high-quality audio and lighting, ensuring a professional presentation of legal advisors, client testimonials, or dramatized case studies.
- Post-Production: Editing to include relevant on-screen text, such as legal disclaimers, key points, and call-to-action messages. Inclusion of licensed background music, color grading, and two rounds of revisions per video to ensure accuracy and client satisfaction.
- Legal Compliance Review: Coordination with the firm to review all video content for compliance with legal advertising standards and regulations before finalization.
- Distribution Strategy: Assistance with optimizing video content for various platforms, including the firm’s website, social media channels, and email marketing campaigns, to maximize reach and engagement.
- Performance Analysis: Monthly analysis of video engagement and performance metrics, providing insights into viewer behavior and recommendations for future content strategies.
Optional Add-Ons (For Additional Fees):
- Additional Videos: For firms requiring more than 3 videos per month, priced at $1,600 – $2,800 per additional video, depending on the complexity and length.
- Extended Production: Additional days of filming for complex topics or multiple locations, priced at $2,000 – $3,500 per day.
- Advanced Motion Graphics: For videos requiring sophisticated animations to explain legal processes or concepts, starting at $700 per video.
- Professional Voiceover: Incorporation of professional voiceover talent for narrations, enhancing the video’s impact and professionalism, priced at $250 – $500 per video.
- Interactive Video Content: Development of interactive video modules for client education or online consultations, quoted based on complexity and interactivity level.
